Chittagong City, population 4 million, is Bangladesh’s second largest city. It has an active network of tobacco control advocacy organizations that work closely with local government to advance the tobacco control agenda. In 2010, this advocacy work helped lead the Chittagong City government to enact a ban on all tobacco advertising, including advertising indirectly through surrogates and brand extensions such as lighters featuring cigarette brands. Although there is an existing national ban on tobacco billboard advertising, the law does not explicitly cover indirect advertising, point-of-sale marketing, or other promotional activities, and overall enforcement is suboptimal.
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