Over the past decade, tobacco smoking using a waterpipe (hookah, narghile, shiha) has become a world-wide epidemic, with current use rates approaching those of cigarettes in many populations. It is particularly prevalent in the Arab world, and marketing efforts have played to the cultural and social aspects of waterpipe use. A nascent but growing evidence base unanimously points to the high potential for deleterious health effects of waterpipe use, including nicotine addiction. At the same time, waterpipe tobacco smoking remains peripheral to tobacco control efforts. The time is now ripe to raise the dialogue on this issue by having an international conference dedicated purely to the waterpipe.
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Developing Impactful Awareness Raising Campaigns towards Reducing Tobacco Consumption
Training Course on ‘Packaging, Labeling and Pictorial Health Warnings on Tobacco Products’
World Health Organisation Framework Convention on Tobacco Control (WHO FCTC), the 3rd session of the Conference of the Parties
Since 1996, Turkey has mandated that radio and television stations provide a minimum of 90 minutes of free air time every month for anti-tobacco educational programming and advertising. However, television channels generally showed these advertisements very early in the morning or late at night, and thus few people were exposed to their anti-tobacco messages. 2003, the head of the Turkish parliamentarian health commission began drafting new tobacco control legislation. A provision was included to mandate broadcasts of anti-tobacco educational programming during daytime and early evening hours (8:00–22:00) so that messaging would reach increased numbers of adults and also be more likely to reach children.